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Social Media Marketing Coordinator

Locomation, Inc. is bringing together leading experts in robotics and transportation to revolutionize the trucking industry. Locomation is making trucking safer and transportation more efficient through automated driving technology. With our headquarters located in Pittsburgh, PA, we are building a high-performance team excited by complex engineering challenges and passionate about shaping the future of transportation.

We are recruiting top talent to be a part of our growing, fast-moving and execution-oriented team. We welcome people from all backgrounds who seek to help build this future. We want you here at Locomation, if you have a collaborative spirit and curiosity.

About Your Role:

  • The mission of the Social Media Marketing Coordinator is to increase global brand awareness of Locomation, with responsibility to create and manage our digital marketing and sales campaigns to promote our company across all applicable digital platforms.
  • Create and strategize Develop a comprehensive digital marketing strategy to generate interest and convert leads from online properties. Set up and manage target companies and contacts in LinkedIn Sales Navigator. Lead, develop and manage all web campaigns, the marketing database, any email or social medial traffic and advertisements. Manage social media accounts and create ways to generate high website traffic, stronger brand awareness, and new opportunities. 
  • Measure and Report Establish, monitor and report on success metrics related to the performance of digital marketing campaigns, and compare to established goals. Conduct testing on digital marketing strategies to ensure success.  
  • Optimize and iterate – Strategize company brand and market effectiveness by developing short and long-term goals to increase viewership across all target audiences.

About You:

  • Bachelor's degree in marketing or equivalent real-world experience
  • Experience leading and managing digital advertising campaigns
  • Ability to use compelling content to produce results
  • Ability to think strategically, act tactically and be extremely responsive
  • Ability to to analyze performance data and determine the best courses of action, often in near real-time.

Nice to Haves:

  • Experience with Linkedin Sales Navigator
  • Superb organizational skills and attention to detail
  • Passion for learning new ways to promote our brand
  • Self-starter who loves daily challenges

*Please note this job description is not designed to cover or contain a comprehensive listing of responsibilities that are required of the employee for this job. 

Locomation, Inc. is an Equal Opportunity Employer that welcomes applications for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, marital status, or status as a covered veteran in accordance with applicable laws and Locomation, Inc. employment policies.




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